Banorte stands out in Latin America in artificial intelligence

Banorte is the only Mexican bank acknowledged in the Evident AI Index for Banks LATAM 2026, a regional ranking that examines the application of AI in service and product acceptability.

Carlos Hank González is the bank’s chairman. It is one of the Top 10 banks in Latin America, and it was particularly notable for its leadership, innovation, and transparency.

This initial edition evaluated the Latin American banking sector’s artificial intelligence leadership, maturity, and implementation capability.

“At Banorte, innovation and technological development aim to generate better, hyper-personalized experiences for our clients. Our model combines the best of both worlds: the advantages offered by artificial intelligence with human warmth.” stated Claudia Ignacio Cruz, Deputy General Director of Customer Experience and Innovation.

Customer satisfaction has grown by more than seven points in the recommendation level, the customer churn rate has dropped by seventy percent, and the service and product acceptance rate has increased tenfold thanks to automation and artificial intelligence strategies and efforts.

As a strategic component for business transformation, operational strengthening, innovation, and value creation for clients and staff, the organization is implementing artificial intelligence.